Jay Tanna
Content Strategy | Marketing & Brand Management | D2C Business
- Role
- Partner - Content (Food & Beverages Hair Care Ice Creams Nutritions) at Mindshare
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Jay Tanna
A digital marketing professional certified by Google, with over 17 years of experience in…
Experience
Partner - Content (Food & Beverages Hair Care Ice Creams Nutritions)
Nov 2023 — Present · IN
Spearheading content strategy for the largest portfolio of Hindustan Unilever (HUL) brands (categories including Food, Nutrition, Beverage, Haircare, Ice cream)Handling brand solutions and innovations for HUL brandsHeading a team of creative and brand solutions who lead different categories of brandsWorking on emerging technologiesCater to HUL’s brand salience and market growthIncrease brand power for HUL brandsWorking on monthly marketing and content planning which includes festives as wellPitch and convert the brand briefs into pratical solutions and thereby create campaignsDevelop 360 degrees marketing and content led campaign for HUL brands
Education
Rizvi Academy of Management Studies
PGDBM
2007 — 2009
Skills
- Marketing
- Marketing Communications
- Business Development
- Digital Marketing
- Brand Development
- Competitive Analysis
- Customer Experience
- Brand Management
- Marketing Strategy
- Pricing
- Team Management
- Budgets
- Market Research
- Integrated Marketing
- Market Planning
- Retail
- Direct Marketing
- Media Planning
- Strategic Planning
- Human Resources
- Advertising
- Marketing Research
- Marketing Management
- Product Development
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