Jay Colen
Retired VP, Account Director, Local Media Client Services at The Nielsen Company
- Role
- VP, Account Director, Local Media Client Services at Nielsen
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
Experience
VP, Account Director, Local Media Client Services
Mar 2012 — Present · New York, NY, US
Education
Northeastern University
Bachelor of Arts (BA), English-Journalism
Syracuse University
M.S., Television-Radio
Skills
- Business Intelligence
- Market Analysis
- Quantitative Research
- Marketing Research
- Segmentation
- Advertising Research
- Product Development
- Media Planning
- Television Research
- Nielsen
- Market Research
- Consumer Behaviour
- Qualitative Research
- Online Research
- Microsoft Excel
- Data Analysis
- Customer Insight
- Consumer Insight
- Analytics
- Comscore
- Product Management
- Competitive Intelligence
- Audience Measurement
- Media Research
- Integrated Marketing
- Competitive Analysis
- Primary Research
- Digital Media
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