Javier Gonzalez

ECommerce Product Manager with International Experience and Business Development Skills.

Role
Digital Marketing Consultant at Emerita Capital
Location
San Mateo, CA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Javier Gonzalez

E Commerce Product Manager | International Experience | B2B and B2C A leader with a…

Experience

  1. Digital Marketing Consultant

    Emerita Capital

    Sep 2017 — Present

    Responsible for Digital Marketing communications, email, Social Media. Lead the Marketing Automation Project Responsibilities: • Discover the new ways for businesses to engage with existing customers and attract new ones by evaluating the current Digital marketing strategy.• Suggest or implement improvements in areas like SEO, social media, email marketing, and website design.• Improve and manage company branding, increase client engagement and communications with creative social media, email, mobile or local marketing campaigns.• Coordinate content platforms such as corporate website landing pages and social media pages.Achievements: • Registered users grew 50% due to improvements made on profiling and content management initiatives• User engagement metric increased by 30% due to changes made on the website frontend

Education

  • ESIC Business & Marketing School

    Marketing, Marketing

    1992 — 1997

  • Western Union University

    Net Promoter Score & Customer Journey, Marketing

    2012 — 2013

  • Squared Online

    Google Adwords Qualified, Digital Marketing

    2014 — 2014

  • Nielsen Norman Group

    UX Certificate, Usability

    2016 — 2017

Skills

  • Business-to-Business (B2b)
  • Analytics
  • Business Strategy
  • Business Planning
  • Sales Management
  • Mobile Devices
  • B2b
  • Marketing Strategy
  • Product Management
  • Strategy
  • E-Commerce
  • Online Marketing
  • Sales Manager
  • Marketing Management
  • New Business Development
  • Product Marketing
  • Team Management
  • Online Advertising
  • Business Development
  • Digital Marketing
  • Mobile Marketing

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