Javiania Conley

About Javiania Conley

I started my journey in marketing with a double major in Sports Administration and Marketing at Southern Illinois University. Working in the College of Business and interning with the athletics team\'s marketing department gave me a taste of the sports world\'s business and creative sides. Hungry for more knowledge, I pursued a Master\'s degree in Digital Marketing from Northern Illinois University. This degree equipped me with the latest tools and strategies to thrive in the fast-paced world of digital marketing.Right now, I\'m excited to be juggling two fulfilling roles. As a Marketing Program Associate at the Chicago Housing Authority (CHA), I use my marketing expertise to contribute to their mission. On the other hand, I get to share my passion for the field by instructing aspiring marketers as a Digital Marketing Instructor at COOP Careers.What truly motivates me? It\'s the chance to be part of something bigger. Whether it\'s helping organizations grow through strategic marketing or insightful data analysis, I enjoy contributing to success. Numbers are like puzzles for me, waiting to be solved and turned into valuable insights. But I\'m not all about data – the creative side of digital marketing excites me too. I love combining data with creativity to craft messages that resonate with audiences.Finally, I\'m a lifelong learner, constantly seeking new experiences within both sports and digital marketing. This ensures I stay ahead of the curve and positions me for a bright future where I can strategically leverage my skills and creative flair to positively impact the ever-changing world of digital marketing.

Experience

1. Digital Marketing Instructor

   Coop

   Feb 2023 — Present · Chicago, IL, US

   Facilitate, mentor, and co-lead a cohort of 16 digital marketing apprentices to aid in overcoming underemployment and secure a full-time role in the digital marketing and tech industry making $50k+ Guide apprentices in acquiring 6 essential digital marketing proficiencies, Media Planning, Paid Social, Search Engine Marketing, Search Engine Optimization, Google Analytics, and Excel, fostering professional growth and career advancement. Coach students in honing 4 crucial professional etiquette skills, resume crafting, LinkedIn optimization, cover letter composition, and mock interviews, equipping apprentices for career pursuits. Supervise assignments and attendance of 16 apprentices, reporting progress to HQ monthly, ensuring retention rate of above 95% Successfully managed and orchestrated a hands-on client project, demonstrating proficiency in program management by guiding students to design and execute a digital marketing campaign, resulting in a minimum 25% growth for a local small business.

Education

• Southern Illinois University, Carbondale

  Bachelor of Science - BS, Sports Administration Minor Marketing

• Northern Illinois University

  Master of Science - MS, Digital Marketing

• COOP Careers Fellowship

  Digital Marketing

• Grenoble Ecole de Management

  Marketing

• Thornton Fractional South High School

  High School Diploma, General Studies

  2010 — 2014