Jason McKay

About Jason McKay

I specialize in translating complex initiatives into clear, actionable narratives to drive strategic alignment and institutional learning. I bring a collaborative spirit and a systems-thinking approach to everything I do, from shaping flagship events and knowledge-sharing platforms to refining engagement summaries for executive reporting.My work spans strategic communications, AI integration, and knowledge management, with a strong focus on enhancing client feedback loops and promoting continuous improvement. Whether advising on digital transformation, contributing to flagship reports and events, or coordinating cross-functional reviews, I’m known for my clarity, responsiveness, and ability to connect the dots across teams and priorities.I thrive in dynamic environments where innovation, integrity, and impact intersect. I am always looking for new ways to elevate how we communicate, learn, and lead.

Experience

1. Communications Lead for the World Bank Auditor General

   The World Bank Group

   May 2021 — Present · Washington, DC, US

   Provide strategic communications leadership for the World Bank’s internal audit function (GIA), with a focus on innovation, knowledge sharing, and enabling audit teams to showcase their impact.Drove strategic planning and stakeholder engagement by helping shape GIA’s forward-looking strategy in collaboration with the Auditor General and leadership team. Defined client- and staff-centric strategic pillars and facilitated brainstorming sessions to translate them into actionable initiatives. Supported consultations and retreats, including staff input into the strategy, reinforcing alignment with World Bank priorities and enhancing team buy-in.Launched innovative communication and learning programs, including an online course to prepare World Bank teams for GIA engagements and orient new Board members. Organized flagship knowledge-sharing events and internal campaigns that promoted audit insights and a culture of continuous learning.Enhanced visibility of audit insights by transforming complex findings into clear, concise narratives. Developed summaries and communications for the GIA intranet and annual report, helping showcase GIA’s value across the World Bank and earning positive stakeholder feedback.Established data-driven communications by implementing a robust metrics framework to monitor engagement and refine strategy. Boosted staff participation through targeted outreach and leveraged analytics to improve messaging and channel use.Spearheaded GIA’s Knowledge Management Initiative, leading a benchmarking assessment to identify gaps and implementing new tools and forums that strengthened knowledge capture, collaboration, and reuse across audit teams.

Education

• The University of Edinburgh

  MSc, International Business and Emerging Markets

  2010 — 2011

• University of Calgary

  BA (Honours), Political Science

  2003 — 2008

Skills

• Community Outreach
• Management
• Training
• International Relations
• Analysis
• Program Management
• Data Analysis
• Marketing Communications
• International Business
• Business Strategy
• Leadership
• International Development
• Strategy
• Market Research
• Strategic Planning
• Research
• Qualitative Research
• Management Consulting
• Emerging Markets