Jaswinder Singh

About Jaswinder Singh

Experienced Software Engineering Executive with 19+ Years of Leading High-Impact TeamsI am a seasoned software engineering leader with a track record of guiding large, cross-functional teams to deliver innovative, scalable solutions that align with business goals. My focus is on building strong partnerships, driving product strategy, and fostering an agile engineering culture grounded in high standards.Director of Software Engineering at NordstromAt Nordstrom, I lead a team of over 75 engineers responsible for the product vision, roadmap, and delivery of in-season pricing functions across all channels. I’ve reorganized the team into specialized functional areas, established efficient processes, and implemented solutions that have significantly contributed to profitability—achieving a $50M+ margin lift in the first year—and met critical inventory sell-through targets. My leadership is rooted in collaboration and delivering solutions that enhance both business outcomes and customer experience.Senior Software Development Manager at AmazonAt Amazon, I managed multiple engineering teams within Alexa Automation, delivering key projects such as integrating Fire TV with Alexa automation and enabling voice-controlled automation. My team also launched new Amazon-wide APIs and services, along with international features, including Spanish on amazon.com and Hindi on amazon.in.Academic Background and ExpertiseI hold a Bachelor of Technology in Computer Science & Engineering and an MBA from the University of Illinois at Urbana-Champaign. My expertise covers the full software development life cycle, from coding standards and code reviews to source control, build processes, testing, and live-site operations. I am skilled in hiring, mentoring, and leading high-performing teams, ensuring that both the technical and business aspects of projects are effectively managed and delivered.

Experience

1. Director of Software Engineering

   Nordstrom

   May 2021 — Present · Seattle, WA, US

   As Director of Software Engineering at Nordstrom, I lead a 75+ Price Engineering organization in the development and delivery of in-season pricing functions across all channels. I have a strong track record of driving product vision and strategy, managing high-performing engineering teams, and delivering results that drive profitability and enhance the customer experience. Under my leadership, my team has successfully restructured the organization, established operational excellence processes, and achieved a margin lift of over $xx million in year 1 while meeting inventory sell-through goals. I oversee the development of key pricing solutions such as Price Optimization, Promotions, Markdowns, High-volume Events Management, and a runtime pricing engine, utilizing technologies such as Java and AWS. My team operates across the US, Canada, Ukraine, and India, collaborating with cross-functional teams to deliver innovative and scalable solutions.

Education

• Punjabi University

  Bachelor of Science (BS), Computer Science & Engineering

• University of Illinois Urbana-Champaign

  Master of Business Administration (M.B.A.)

Skills

• Software Development
• Product Management
• Requirements Analysis
• Java
• Program Management
• Project Management
• Software Project Management
• Agile Methodologies
• Scrum
• Architecture
• Integration
• Sdlc
• Requirements Gathering
• Management
• Solution Architecture
• Agile Project Management
• IT Strategy
• Enterprise Architecture
• Web Services
• Service Oriented Architecture Design
• C++
• Business Analysis
• Project Planning
• Pmp
• Software Development Life Cycle (Sdlc)