Jason T. Ramos

About Jason T. Ramos

With over 20 years of experience in event production, experiential marketing, and project…

Experience

1. Experiential Activation Manager

   Geaux Experiential

   May 2025 — Present · US

   Lead national experiential activations for White Claw across premier music festivals and large-scale events, overseeing strategy, logistics, and execution to elevate brand visibility and consumer engagement.Manage on-site operations across multiple markets, coordinating staff, vendor partners, and production crews to ensure seamless setup, high-quality execution, and compliance with brand standards.Serve as key liaison between client, agency, and festival organizers, ensuring alignment on creative vision, operational needs, and partnership deliverables.Oversee tour logistics including transportation, load-in/load-out scheduling, vendor coordination, inventory management, and real-time issue resolution in dynamic environments.Implement detailed run-of-show plans, staffing structures, and training protocols to deliver consistent, on-brand consumer experiences across all markets.Collaborate with marketing and brand teams to integrate digital engagement, social amplification, and data capture strategies within live experiences.Track KPIs and post-event metrics, developing comprehensive recaps that highlight performance insights, consumer reach, and ROI.Ensure brand integrity and audience resonance through immersive, premium activations that reinforce White Claw’s lifestyle positioning within the live event and festival landscape.

Education

• University of New Orleans

  Communications

Skills

• Account Management
• Social Networking
• Brand Awareness
• Social Media Marketing
• Sponsorship
• Entertainment
• Marketing
• Spokesperson
• Crm
• Event Planning
• Trade Shows
• Brand Management
• Marketing Strategy
• Integrated Marketing
• Guerrilla Marketing
• Event Management
• Brand Development
• Social Media
• Marketing Communications
• Relationship Marketing