Jason Cohen

About Jason Cohen

I am a seasoned business manager and marketing strategist, now proudly serving as…

Experience

1. Managing Director

   Maryland State Ad Agency

   Dec 2024 — Present · US

   Proudly serving as Managing Director at the Maryland State Ad Agency (MSAA), a full-service advertising and media buying service for state agencies. MSAA, a division of Maryland Public Television (MPT), is a performance marketing advertising agency that delivers strategic planning, creative production, data-driven media plans and best-in-class analysis and reporting for state agencies. The Managing Director runs the day-to-day operations and oversees all aspects of the agency, including: business development, client relations, strategic account planning, analytics, staffing, team leadership, media placement and budget management. Among other numerous awards, MSAA recently won the \"Best Small Agency\" award from Muse Creative Awards in 2024.

Education

• University of Baltimore

  MS, Applied Psychology

  1997 — 2000

Skills

• Mobile Marketing
• Management
• Integrated Marketing
• Interactive Advertising
• Leadership
• Marketing Strategy
• Social Media
• Sem
• Social Media Marketing
• Online Advertising
• Market Planning
• Crm
• Sales
• Marketing
• Creative Direction
• Marketing Communications
• Social Networking
• Blogging
• Lead Generation
• Copywriting
• Web Design
• Email Marketing
• Databases
• Direct Marketing
• Project Management
• Online Marketing
• Wordpress
• Digital Marketing
• Mobile Devices
• Advertising
• Website Development