Jason Croddy
SVP Group Director of Hyundai Brand Strategy @Canvas Worldwide
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WORK HISTORY
SVP Group Director of Hyundai Brand Strategy @Canvas Worldwide
Playa Vista, CA, US
EDUCATION
California State University, Fullerton
BA, Communications, Advertising
SKILLS
ABOUT JASON CRODDY
I have an extensive knowledge of media planning and marketing across categories (auto, film, gaming, travel) and media types (TV, digital, experiential, print, social, mobile, outdoor, integrations, etc.) that I use to design and execute strategy-driven partnerships, experiences, and media plans that exceed client expectations. Not being happy with just maintaining the status quo, I\'m constantly looking for problems or areas for improvement that I can work with my teams to solve through innovative new processes and approaches.I pride myself in consistently building teams of people that care about each other and are known within the agency, by clients and sales community to be not only extremely good at their jobs, but also some of the most fun and playful people in the industry. We work hard and work a lot…we might as well be with people we like and smiling while we’re doing it.I’ve been lucky enough to be a part of some important milestones in my client’s companies including the launch of Genesis (a new luxury auto brand), Hyundai’s introduction to Gen Y, Fox’s release of Avatar, a record breaking Call of Duty launch and a bunch of other things you can read all about below.
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