Jason Wilkinson
Global Marketing Leader - Driving Brand Growth and Innovation
- Role
- Chief Marketing Officer at Otter Products
- Location
- Charleston County, SC, US
- LinkedIn followers
- 500 followers
About Jason Wilkinson
I am a passionate marketing professional with a strong focus on innovation and a wealth of experience in the plumbing products & consumer durable goods industries. Throughout my career, I have consistently demonstrated my ability to drive impactful marketing strategies that capture market share and deliver tangible results.There’s a moment of magic when a consumer connects with one of your products in an intuitive way. There’s no better feeling than seeing consumers raving about your products in 5-star reviews for exactly the reasons you knew they would. I thrive on building teams with the innovation and continuous improvement mindsets needed to create this magic. Having great products is a necessity, but to truly unleash their potential you need the right supporting commercial strategies and systems in place.I am always looking to connect with anyone who shares my passion for creating strategies and delivering the best consumer experience possible. Let\'s collaborate and find new ways to meet customer needs in this ever-changing environment.
Experience
Chief Marketing Officer
Oct 2025 — Present · Fort Collins, CO, US
Education
Lakehead University
Honors Bachelor of Commerce, Marketing/Finance
1997 — 2001
Tuck Executive Education at Dartmouth
Global Leadership Program, Organizational Leadership
University of Notre Dame - Mendoza College of Business
Master of Business Administration (MBA), Business Administration and Management, General
2010 — 2012
Skills
- Cross-Functional Team Leadership
- Product Development
- Marketing Management
- Marketing Strategy
- Trade Marketing
- Consumer Products
- Competitive Analysis
- Sales Operations
- Product Marketing
- Sales Management
- Business Strategy
- Management
- P&L Management
- Strategic Planning
- Forecasting
- Market Analysis
- Marketing
- Product Launch
- Merchandising
- Pricing
- Brand Management
- Product Management
- Leadership
- Brand Architecture
- Home Appliances
- Brand Equity
- Shopper Marketing
- Key Account Management
- P&L
- Income Statement
- Account Management
- Pricing Strategy
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