Jason Gough
Marketing strategy, check. Product development, check. Brand building, check. Gregarious leader who doesn\'t take himself too seriously, check.
- Role
- Marketing Director at Bedrock Quartz Surfaces Llc
- Location
- Orem, UT, US
- LinkedIn followers
- 500 followers
About Jason Gough
Accomplished marketing and sales leader with 25+ years of experience driving growth in B2B, B2C, CPG, and retail sectors. Proven track record of increasing lead generation by 30% and website traffic by 100% through innovative marketing strategies. Expertise in brand development, product launches, and digital marketing, with a history of delivering double-digit sales growth and optimizing marketing performance across global markets. Skilled in leading high-performing teams and implementing data-driven initiatives to enhance customer engagement and retention.
Experience
Marketing Director
Nov 2022 — Present · UT, US
LARGEST AND FASTEST GROWING COUNTERTOP RETAILER IN UTAH• Increased lead generation by 30% year-over-year by enhancing funnel eciency with targeted performance marketing initiatives• Grew B2B and B2C market share by rening brand awareness eorts and boosting conversion performance• Increased website trac by 100% with strategic SEM and 3x gains in organic via SEO• Optimized website performance from a D to an A and cut ad bot trac in half, saving thousands in ad spend per month• Implemented native advertising to drive top-of-funnel activity• Successfully launched four new showrooms to increase brand footprint and revenue• Six figure budgetary oversight and spend optimization
Education
Brigham Young University
BA, COMMUNICATIONS
1993 — 1997
Skills
- Social Media Marketing
- Microsoft Excel
- Spreadsheets
- Strategic Partnerships
- Strategic Planning
- Coaching
- Account Management
- Search Engine Optimization (SEO)
- B2b Marketing
- Pay Per Click (Ppc)
- Google Analytics
- Market Planning
- B2c Marketing
- Start-Ups
- Public Relations
- Business Strategy
- Marketing
- Online Marketing
- Brand Development
- Lead Generation
- Strategy
- Mobile Marketing
- Business Development
- Digital Marketing
- Product Marketing
- Team Building
- Management
- Social Networking
- Marketing Strategy
- Market Research
- Entrepreneurship
- Google Adwords
- Direct Sales
- Online Advertising
- Advertising
- Customer Service
- Training
- Public Speaking
- Marketing Communications
- Direct Marketing
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