Jason Sapa

Senior Marketing Technology Specialist @Dynatrace

Work with business partners on priorities and proactively anticipate gaps and overlaps within the marketing technology stack. • Partner with marketing stakeholders to drive business/technical requirements and manage, and implement marketing technology platforms that drive scalability and efficiency. • Serve as the technical expert with new MarTech platform evaluations and provide guidance on compatibility with existing platforms and business processes. • Collaborate with cross-functional teams like Business Systems, Sales Operations & Partner Operations to ensure continuous improvement of CRM and marketing technologies. • Setup, Monitor and Maintain the integrations between the various MarTech platforms to ensure accurate measurement. • Provide guidance and consultation for building, and maintaining the marketing data stack. • Establish governance, process, and structure to improve the adoption and the roll-out of the marketing tools. • Stay abreast of technology trends and industry best practices and influence others to seek best-in-class solutions/technology to resolve business challenges. • Establish trusted relationships with cross-functional teams, vendors, and implementation partners.