Jason Santiago

Medical Expert Engagement Marketer @AbbVie

Lake Forest, IL, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Feb 2025 — Present

Medical Expert Engagement Marketer @AbbVie

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Create and drive Key Account Management initiatives aimed at increasing visibility for all AbbVie personnel in critical accounts Lead Regional marketing initiatives for Key Opinion Leaders in preparation for and execution of launch for CMET targeted asset in NSCLC. Create and implement regional marketing strategies and tactics aimed to align key business questions with brand strategic imperatives. Informed Brand Strategy through novel mechanisms for insight sharing based on key engagements with External Experts, resulted in refined, more concise-messaging around biomarker testing and product efficacy. Recognized by Strategic Account Management and Precision Medicine Leaders for In-field team effectiveness, increasing access and activation of key accounts.

EDUCATION

2003 — 2006

Indiana University Northwest

Master of Business Administration (MBA), Marketing/Marketing Management, General

1992 — 1997

Purdue University

Bachelor's degree, Pharmacy

SKILLS

AsthmaMulti-Channel MarketingCrmCross-Functional Team LeadershipMarketing StrategyHospital SalesMarket ResearchSales EffectivenessPharmaceuticsProduct LaunchOsteoporosisPharmaceutical IndustryPharmaceutical SalesStrategyDiabetes

ABOUT JASON SANTIAGO

Medical Expert Engagement Marketer

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Jason Santiago — Medical Expert Engagement Marketer at AbbVie in Lake Forest, IL, US | Unifers