Jason Lakeman
Growth @Rippling
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WORK HISTORY
Growth @Rippling
San Francisco, CA, US
EDUCATION
Barry University
Bachelor’s Degree, Sport Management
SKILLS
ABOUT JASON LAKEMAN
Senior-level strategic digital marketing professional with proven expertise ranging from digital, social media and SEM to experiential and traditional media. I apply a sound, data-driven mindset to guide the formulation of strategy through the execution and optimization of cross-channel programs. Adept at developing and customizing marketing and advertising initiatives that best resonate with target audiences and that deliver against established KPIs. Extensive background in people management, agency relationship management and working collaboratively with cross-functional teams across myriad B2B and B2C programs. My competencies include: demand gen, marketing and brand strategy, digital marketing, social media marketing, SEM, project management, budget management, analytics, customer acquisition, market research, and traditional media (radio, print, TV) planning.
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