Jason Hicks

About Jason Hicks

Jason Hicks: A highly experienced and tenacious sales, marketing, and advertising professional:360-degree perspective: having served leadership roles on the media, agency and client side of the marketing triangle.* 7 Years with RPM Media as the Vice President of New Business Development & Client Services where I manage the major client service teams while overseeing the sales and marketing efforts for the entire organization. My teams expertly serve over twenty brands while I pursue, secure, and activate new business targets. Expanded service offering to include all media in 2021 through organic expansion and strategic partnerships.* 3 Years with Harbor Freight Tools as the Director of Media Buying where I managed a highly diverse and fluid media program. I oversaw the allocation of a significant media spend across more than ten (10) different- but integrated- media types. Drive ROI through media targeting and advanced cost containment strategies.* 2 years with Valassis Inc. as Strategic Accounts Director where I prospected and managed high profile print and digital media accounts, created, and managed company awareness campaigns and drove new revenue through client acquisition and new solutions for existing clients. Contracted close to $20 Million in new revenue for 2014.* 14 years with ACGMedia (ACG) where I held executive positions in Client Service, Media Strategy and New Business Development.* 9 years at Copley Los Angeles Newspapers where I held management positions in Distribution and Production.Strengths: New Business Development- Lead development and new account acquisitionMedia Strategy- Developing and executing high performing media campaignsClient Service- Dependable and customer focused marketing and media professionalMedia Negotiations- Creatively apply art and science in driving costs downMedia Integration- Identify and implement multi-media solutions that drive real results

Experience

1. Vice President of Business Development

   Global Media Group Gmg

   Apr 2024 — Present · Rancho Santa Margarita, CA, US