Jason Costa
Strategic Recognition Consulting for Law Firms | Chambers & Legal Directories Expert | Helping Elite Law Firms Turn Rankings into Revenue
- Role
- Founder and Principal at The Costa Group
- Location
- Springfield, MA, US
- LinkedIn followers
- 500 followers
About Jason Costa
I help law firm CMOs and practice leaders turn directory submissions from administrative chores into strategic revenue drivers by providing comprehensive Chambers, Legal 500, and legal directory consulting services.WHAT MAKES ME UNIQUE: I spent 25+ years inside the machine, leading Americas media relations at DLA Piper and consulting in senior marketing roles at Shearman & Sterling, Hogan Lovells and other elite firms. I\'ve seen what works, firsthand, at several of the world\'s most sophisticated law firms, and now I bring that institutional knowledge to firms that want to compete at that level.PROBLEMS I SOLVE FOR CLIENTS: Rankings have stagnated despite investing significant time and resources in submissions Submissions read like everyone else\'s—generic narratives that don\'t differentiate your practice.🤝Referee participation is inconsistent and client references fall flat with researchers.Internal teams are overwhelmed and directory submissions feel like a burden rather than a strategic priority. You\'re investing heavily in submissions but have no clear ROI or framework to measure what\'s working.SERVICES I PROVIDE:🧭 Strategic Advisory - Comprehensive ranking audits that identify gaps between your capabilities and how you\'re presenting them to directories Full-Service Submissions - Complete management from strategic planning through final delivery, including partner interviews and matter selection Bookend Advisory - Strategic guidance at key decision points for firms with capable internal teams🤝 Referee Management - Transform client references from administrative coordination into strategic advocacy
Experience
Founder and Principal
May 2010 — Present
The Costa Group is a boutique consulting firm that provides expert advice on legal directories and award submissions. We offer marketing, communications, branding and public relations services for law firms and a range of corporate and individual clients. The Costa Group works extensively with clients in the legal, professional services, arts, culture and nonprofit sectors.
Education
NYU Stern School of Business
B.S., International Business, Management and Organizational Behavior
1999 — 2003
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