Jason Friedman
Director, Franchise Services | Inspire Teams, Drive Results, Exceed Performance Goals | Streamline Systems, Elevate Efficiency, Enhance Customer Satisfaction | Growth-Focused Strategist Driving Market Share Gains
- Role
- Director, Franchise Services Mid-west Region at Extended Stay America
- Location
- Tulsa, OK, US
- LinkedIn followers
- 500 followers
About Jason Friedman
As an accomplished senior leader with a proven track record in franchise performance…
Experience
Director, Franchise Services Mid-west Region
Jun 2025 — Present
As Director of Franchise Services for the Mid-West Region, I provide strategic, consultative support to a portfolio of franchise hotels, partnering with owners and operators to drive revenue growth, ensure brand consistency, and deliver an exceptional guest experience. I serve as a key liaison between franchisees and Extended Stay America, leveraging data insights, operational best practices, and cross-functional collaboration to improve performance and profitability.My focus areas include onboarding new properties, supporting system transitions, enhancing training and development, and ensuring adherence to brand standards through regular consultation and performance reviews. I work closely with internal departments—such as Development, Openings, Revenue, Marketing, IT, and Legal—to implement initiatives that strengthen franchise relationships and deliver measurable business impact.This role builds on my passion for franchise success, operational excellence, and creating meaningful partnerships that move the brand forward.
Education
University of Maryland Eastern Shore
Bachelor's degree
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