Jason Atkinson

Sales Director @Smadex

San Diego, CA, US
EMAILS
j••••••••@smadex.com
MOBILE NUMBERS
+16•••••••31

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WORK HISTORY

Apr 2025 — Present

Sales Director @Smadex

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San Diego, CA, US

Smadex is a leading programmatic DSP, driving performance-focused user acquisition (UA), Connected TV (CTV), and retargeting solutions tailored for mobile apps. I help to drive new business and strategic partnerships, working closely with app developers and marketers to craft custom programmatic strategies that scale growth, optimize ROAS, and leverage Smadex’s advanced machine learning and targeting capabilities. My role bridges client needs with cutting-edge ad tech to deliver measurable, high-impact results across the mobile ecosystem.

EDUCATION

2010 — 2012

San Diego State University

Bachelor of Science (BS), Marketing (Specializaton in Integrated Marketing Communications)

2008 — 2010

Grossmont County Community College

Associates Degree, Business Administration

SKILLS

AdvertisingSalesEmail MarketingTeam BuildingCustomer AcquisitionAccount ManagementSocial MediaMarketing ResearchInternet/Interactive MarketingPpcLeadershipIntegrated MarketingMedia BuyingStrategyOnline AdvertisingSemCustomer Relationship Management (Crm)Mobile MarketingSocial NetworkingPublisher DevelopmentSocial Media MarketingSEOIntegrated Marketing Communications PlanningMarketing CommunicationsBusiness DevelopmentDigital MarketingRelationship MarketingOnline MarketingStatistical Data AnalysisCROCustomer ServiceMobile DevicesGoogle AnalyticsUser AcquisitionMonetizationMarket ResearchMarketingRelationship ManagementSearch Engine Optimization (SEO)Direct Marketing

ABOUT JASON ATKINSON

Growth and Revenue Executive | Programmatic, Mobile UA, Connected TV | US Market ExpansionExecutive leader with 10+ years scaling programmatic user acquisition and CTV across social, ecommerce, casino, gaming, fintech, retail, and emerging digital verticals.Proven record of driving US market growth, leading strategic channel development, and expanding multi-million dollar revenue portfolios within complex ad-tech ecosystems. Experienced in building performance infrastructure that delivers measurable incrementality, strengthens distribution leverage, and compounds long-term revenue.Trusted to align sales, product, and performance teams around disciplined, data-backed expansion strategies that increase market share and enterprise value.

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