Jasmine Pierce
Commerce Marketing & Retail Media @ Smithfield Foods | Digital Shelf & Retail Media Execution
- Role
- Cfp Marketing Associate at Smithfield Foods
- Location
- Hampton Roads, VA, US
- LinkedIn followers
- 500 followers
About Jasmine Pierce
I am a passionate marketing professional with experience in digital strategy, social media management, and brand storytelling. Currently, I am beginning my career as a Career Foundation Program (CFP) Associate in Marketing at Smithfield Foods, a Fortune 500 company and leader in the agriculture industry.Throughout my journey, I’ve had the opportunity to work with Fortune 500 brands like Coca-Cola Consolidated and Church & Dwight (Arm & Hammer), as well as local businesses and nonprofits. These experiences have given me a strong foundation in strategic marketing, community engagement, and digital analytics.At Virginia State University, I served as President of the American Marketing Association, where I led initiatives to connect students with real-world business opportunities and grow our chapter’s impact. My career goal is to continue growing in brand management and digital marketing while making a meaningful difference in the industries and communities I serve.
Experience
Cfp Marketing Associate
Jul 2025 — Present · US
Strengthened Smithfield’s brands’ Digital Shelf presence across major retailers including Walmart, Amazon, Kroger, Dollar General, Harris Teeter, and Target.Managed content syndication efforts using Syndigo, ensuring product accuracy and compliance across more than SKUs.Worked directly in Walmart Supplier One and Amazon Vendor Central to validate product images, update content, and meet retailer requirements.Collaborated cross‑functionally with sales and brand teams to streamline workflows and accelerate content turnaround times.Supported initiatives that improved online visibility, enhanced retailer relationships, and prepared for audits and syndication deadlines.
Education
Virginia State University
Bachelor of Business Administration - BBA, Marketing
2021 — 2025
Nansemond River High School
Advanced High School Diploma
2018 — 2021
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