Jasmine Caine

Senior Account Director @Rewired Pr

Birmingham, GB

Since joining Rewired, I have built my expertise to become a strategic, curious and passionate PR consultant to clients across multiple sectors, now with a focus on B2B markets. I am committed to delivering high quality outcomes by developing and empowering my team to support clients’ business growth in line with their brand values and objectives. I am particularly proud of my ability to turn my hand to all forms of copywriting, from finding a newsworthy hook and producing insightful thought leadership in niche trade publications, to crafting compelling award entries, product packs, social media, and brochure copy. With experience working across a broad range of industries, my current client portfolio spans Firethorn, Heal’s, Switch Management, Unity Trust Bank and Fieldfisher, with previous clients including The Ivy, Mailbox Birmingham, JELD-WEN and more. Within the SMT, I am developing the use of AI within internal and client strategies, driving SEO-driven content for Rewired’s own marketing, and leading on processes to ensure consistent and proficient delivery of work across the agency.

University of Birmingham

Bachelor of Science (B.Sc.), Psychology