Jasmeen Kaur

About Jasmeen Kaur

Design isn\'t just what I do, it\'s how I shape better outcomes for users, teams, and businesses alike.With 17 years of experience, I have led product design across Fintech, E-learning, IT, and networking, delivering thoughtful, scalable solutions rooted in empathy and clarity.Throughout my journey, I have collaborated closely with engineers, product managers, and stakeholders to tackle complex challenges, guiding projects through the full design lifecycle, from discovery and research to high-fidelity execution and implementation.I am passionate about building teams that create with purpose, design cultures where curiosity, learning, and shared vision fuel creativity. As a hands-on practitioner and design leader, I value clarity in problem framing, intention in decision-making, and craftsmanship in execution.I approach every challenge with curiosity, care, and the belief that design, at its best, is a force for transformation.

Experience

1. Product Design Lead for Digital Oil and Gas - Global

   bp

   Oct 2024 — Present

   Lead global design strategy across BP’s Oil and Gas digital portfolio, aligning experience design with business transformation goals- Partner with business leads to identify upcoming strategic opportunities where design can drive measurable business outcomes and operational efficiency- Build and scale a high-performing global design team, recruitment, and career growth pathways and help develop designers into subject matter experts- Lead the integration of emerging technologies into design workflows to improve quality, speed, and scalability- Lead the Design Guild to support a culture of design excellence and continuous learning, establishing design frameworks, and embedding user-centered practices across the organization.

Education

• South Delhi Polytechnic For Women

  Diploma in Media Communication, Print Media, Photography, Videography, T.V. Production

  2008 — 2009

• Sikkim Manipal University

  Bachelor of Arts (BA), Economics

  2008 — 2011

• Arena Animation, New Delhi

  Arena Animation Academy Specialist Programme in Multimedia, Photoshop, Illustrator, Indesign, 3DS Max, Maya, Premier Pro, Corel Draw, Flash, Sketching

  2006 — 2009

Skills

• Quarkxpress
• Graphics
• Wireframes
• Indesign
• Books
• Book Design
• Art Direction
• User Interface Design
• User Scenarios
• Publications
• Graphic Design
• User Experience Design
• Magazines
• Competitive Analysis
• Creative Direction
• Information Architecture
• Persona
• Logo Design
• Illustration
• Wireframing
• User Experience
• Illustrator
• Publishing
• Adobe Illustrator
• Pre-Press
• Adobe Creative Suite