Jas Kaur

Global Director - Digital Marketing | Executive MBA, Marketing, Digital, Strategy

Role
Head of Global Digital Marketing & Performance Marketing at ManpowerGroup
Location
Milwaukee, WI, US
LinkedIn followers
500 followers

About Jas Kaur

Executive MBA holder from Marquette University with a strong background in IT and marketing. I bring extensive experience in digital marketing and have served as an IT consultant at Accenture, where I specialized in driving digital strategies. As the North American Healthcare Marketing Lead at Diversey Care, I successfully led traditional marketing efforts while spearheading website development initiatives. At Northwestern Mutual, I leveraged my expertise in marketing and digital strategies to support the field sales team. At Ellsworth Adhesives, I collaborated with vendors and sales teams to create impactful experiences for customers and the Digital Experience & Marketing Senior Manager. Currently, as the Global Director of Digital Marketing, I am leading the strategy for digital at ManpowerGroup and it\'s family of companies. I have been honored to share my insights as a featured guest on podcasts, webinars, and in-person conference speaking engagements. Actively engaged in my community, I strive to make a positive impact. My educational background includes a degree in IT and Marketing.

Experience

  1. Head of Global Digital Marketing & Performance Marketing

    ManpowerGroup

    Nov 2023 — Present · Milwaukee, WI, US

    I lead ManpowerGroup’s global digital marketing strategy, overseeing our global websites and the My Manpower app, a critical platform connecting millions of people to meaningful work worldwide. My role spans digital strategy, execution, and governance, ensuring brand consistency, scalability, and measurable business outcomes across diverse markets.Key responsibilities & impact- Own global digital marketing strategy, execution, and transformation initiatives- Lead end-to-end management of global websites and the My Manpower app, delivering seamless, user-centric experiences- Drive performance marketing programs that maximize ROI, leveraging data-driven insights to optimize campaigns across channels- Advance martech innovation and platform modernization, integrating data and analytics for smarter decision-making- Govern digital brand presence across global teams to ensure alignment, consistency, and performance- Partner with IT, marketing, and business leaders to accelerate digital capabilities at scale.Through this work, I help shape ManpowerGroup’s global digital presence, advancing our ability to connect talent with opportunity in today’s digital-first world.

Education

  • Marquette University

    Executive MBA, International Business

    2017 — 2018

  • Marquette University

    Bachelors, Marketing & IT Double Major, Advertising Minor

    2005 — 2009

  • Cornell University

    Certificate, Design Thinking

    2018 — 2018

Skills

  • Digital Marketing
  • SEO
  • Project Management
  • Social Media
  • Omniture
  • Cms
  • Management
  • Leadership
  • Social Media Marketing
  • Sales
  • Marketing
  • Marketing Management
  • Sales Operations
  • Strategy
  • Marketing Strategy

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Jas Kaur — Head of Global Digital Marketing & Performance Marketing at ManpowerGroup in Milwaukee, WI, US | Unifers