Jaron Gulla

Experience

1. Sr Program Manager, Digital Media Sales Strategy and Operations

   Adobe

   Mar 2016 — Present · San Jose, CA, US

   Responsible for driving cross-functional efforts across Sales, Marketing, Back Office and IT teams to adopt and embrace tools and processes to realize full potential of new programs and platforms. • Minimize cancelations through the implementation of Gainsight along with a proactive, data driven CLM (Customer Lifecycle Management) model.• Operationalize and communicate global GTM strategies for over 200 sales agents across Mid-Market and SMB sales.• Consult as a SME on M&A activities through multiple acquisitions.• Define, design and implement Salesforce.com processes for global phone sales teams• Manage the implementation and integration of Outreach with SFDC, enabling phone sales agents to disposition and sequence prospects at scale.• Act as Product Manager across several sales tools by defining strategies, managing vendor relationships, and delivering on KPIs to realize the value of our investment.• Drive Adobe’s migration from Salesforce.com to Microsoft Dynamics representing Mid-Market and SMB sales teams.

Education

• San José State University

  BS, Business Marketing

  2010 — 2012

Skills

• Sales
• Enterprise Software
• Customer Service
• Gainsight
• Saas
• Cross-Functional Team Leadership
• Marketing Strategy
• Smb Sales
• Crm
• Salesforce.com
• Vendor Management
• Sales Process
• Clm
• Go-to-Market Strategy
• Digital Marketing