Jarett Lewis

About Jarett Lewis

Most advertisers come to me after they\'ve burned budget on channels that charge for impressions, clicks, and \"brand awareness\" with little to show for it. My job is simple: I connect growth stage and enterprise brands with real, paying users, and they don\'t owe us a dollar until they get them. I\'m a Business Development and User Acquisition leader at Perform[cb], one of the only performance marketing platforms in the industry operating on a 100% outcome-based model, meaning our partners pay on CPI, CPE, or other defined user actions. No wasted impressions. No inflated click reports. Just results you can tie directly to revenue. Over the years, I\'ve built partnerships across some of the most competitive verticals in digital marketing: Finance & Fintech — helping brands like digital banking apps scale installs among high-intent usersHealth & Wellness — driving qualified users for tele-health and subscription wellness platforms.Insurance — connecting carriers and marketplaces with in-market consumers at scale.Gaming & Entertainment — delivering engaged users who actually stick around.Media & Streaming — growing paid subscriber bases through performance-driven UA. What makes Perform[cb] different, and what I\'m particularly proud of, is our CAP platform: a proprietary technology stack completely integrated with Claude AI that gives advertisers full transparency into where their spend goes, what\'s converting, and why. When I bring a new partner into a conversation, I\'m not selling on promises. I\'m showing benchmarks. If you\'re a CMO, VP of Growth, or Head of UA at a brand that\'s serious about scaling user acquisition without the guesswork, let\'s talk. I\'m especially active in: mobile app growth, subscription businesses, fintech, insurance, and health/wellness. Reach out directly here on LinkedIn, or email me at j•••••@performcb.com A few things worth knowing: I respond to every message personally — no SDR handoffsI\'ll tell you quickly if Perform[cb] isn\'t the right fit for your goalsIf it is, I\'ll show you live platform data from comparable advertisers before we ever sign anything

Experience

1. Business Development Director

   Perform[cb]

   Sep 2025 — Present · Venice, FL, US

   As a Business Development Director at Perform[cb], I help brands scale through innovative performance marketing strategies. I specialize in cultivating new business opportunities, building high-value client relationships, and delivering ROI-driven customer acquisition solutions across mobile and desktop platforms.Key Responsibilities:Lead outreach and acquisition efforts to onboard direct advertisers and brand partners.Strategically align client goals with Perform[cb]\'s proprietary platform and partner ecosystem.Collaborate with internal media buying, compliance, and product teams to ensure campaign success.Drive discovery, negotiation, and onboarding processes for strategic partnerships.I\'m passionate about connecting brands with outcomes that matter—measurable conversions, high-intent traffic, and sustainable growth in a privacy-first environment.Let’s connect if you’re looking to drive performance-based marketing at scale.

Education

• Penn State University

  BS, Business Administration

  2000 — 2004

Skills

• Online Marketing
• Mobile
• Excel
• Digital Marketing
• Relationship Marketing
• Salesforce.com
• Affiliate Marketing
• Market Planning
• Sem
• Lead Generation
• Customer Acquisition
• Advertising
• Marketing Strategy
• Strategic Partnerships
• Word
• Logistics
• Crm
• Microsoft Word
• Digital Media
• B2b
• Customer Relations
• Direct Marketing
• Social Media
• Mobile Marketing
• Online Advertising
• Account Management
• Interactive Marketing
• E-Commerce
• Database Marketing
• Email Marketing
• Advertising Sales
• Digital Strategy
• Ppc
• Shipping
• Mobile Advertising
• Social Media Marketing
• Web and Mobile Adsales
• Powerpoint
• Social Networking