Jared Peterson

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Role
Chief Marketing Officer at Steezy
Location
Saratoga Springs, UT, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Jared Peterson

As a marketer with 17 years of experience in online advertising, I have gained hands-on experience with every aspect that goes into creating a successful marketing campaign, from landing page design and optimization to strategy development and execution. Throughout my career, I have had the opportunity to work with and strategize for some of the biggest brands in the world such as Coca-Cola, Toyota, and Hershey’s as well as use my expertise to scale multiple companies from six to seven figures per month.In a nutshell, developing and implementing effective online advertising campaigns that deliver record-breaking results is what I do for fun.

Experience

  1. Chief Marketing Officer

    Steezy

    Mar 2015 — Present · Salt Lake City, UT, US

    Steezy is a fashion-forward brand that caters to thrill-seekers and adrenaline junkies. We specialize in designing clothes for action sports enthusiasts who demand both style and functionality in their gear. Whether you\'re shredding the mountain or tearing up the streets, our clothing is designed to keep up with your active lifestyle.• Managing the overall strategy and direction of the company on a day-to-day basis.• Negotiate and formalize licensing agreements.• Establish and optimize paid advertising campaigns across various platforms.• Develop new products through collaboration with specialized manufacturers.

Education

  • The Art Institutes

    Associate's degree, Animation & Media Arts

    2005 — 2007

Skills

  • Snowboarding
  • Marketing Communications
  • Social Marketing
  • Market Research
  • Marketing Management
  • Advertising
  • Website Development
  • Online Branding
  • Guerrilla Marketing
  • Advertising Sales
  • Web Analytics
  • Integrated Marketing
  • Online Marketing
  • Marketing Strategy
  • Pay Per Click (Ppc)
  • Online Lead Generation
  • Creative Direction
  • Affiliate Networks
  • E-Commerce
  • Interactive Marketing
  • Account Management
  • Online Reputation Management
  • Lead Generation
  • Customer Acquisition
  • Google Analytics
  • Media Planning
  • Photoshop
  • SEO
  • Direct Marketing
  • Team Leadership
  • Social Media
  • Brand Development
  • Sales Management
  • New Business Development
  • Digital Media
  • Social Networking
  • Digital Imaging
  • Social Media Marketing
  • Affiliate Management
  • E-Commerce Optimization

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Jared Peterson — Chief Marketing Officer at Steezy in Saratoga Springs, UT, US | Unifers