Jared Hendrickson

Vice President, General Manager @DAC

Darien, CT, US
EMAILS
j••••••••@dacgroup.com
MOBILE NUMBERS
+19•••••••70

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WORK HISTORY

Oct 2012 — Present

Vice President, General Manager @DAC

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Group lead working with multidisciplinary teams to develop, and execute, lead generation marketing strategies with our clients. Primary web and digital engagements include integrated digital media strategy and execution, content and destination strategy and development, SEO, analytic measurement, and Local Listings Presence management for Fortune 100 and small to mid-size organizations. The ability to leverage proprietary technology and tools built by DAC Group technology and development teams gives us a unique advantage to connect our clients with prospective customers where they are effectively across desktop and the expanding range of mobile device screens.

EDUCATION

1998

The Tuck School of Business at Dartmouth

Global Business Bridge Program

1994 — 1998

St. Lawrence University

BA, Economics

SKILLS

StrategyMobileInteractive MarketingCspoSocial Media MarketingMobile DevicesMedia PlanningMarketingIntegrated MarketingBrand DevelopmentUser ExperienceWebsite DevelopmentMarketing StrategyMobile MarketingAgile MethodologiesScrumSocial MediaLeadershipDigital MediaLocal MarketingGoogle AdwordsAdvertisingClient ServiceMedia BuyingConsumer InsightsTelevisionDigital StrategyB2b MarketingLocal SearchInternet Yellow PagesMarketing CommunicationsDirect MarketingCrmSports MarketingMarket ResearchOnline AdvertisingSEODigital MarketingAccount ManagementNew Business Development

ABOUT JARED HENDRICKSON

Advertising and marketing communication thought leader with creative instincts and…

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