Hari Krishna
Data Engineer | Data Pipelines | Analytics |Experienced in Scalable Data Solutions
- Role
- Data Analyst (Marketing Solutions) at Hendrick Automotive Group
- Location
- Charlotte, NC, US
- LinkedIn followers
- 500 followers
About Hari Krishna
Experienced Data Analyst with over 4 years of hands-on experience in leveraging Python…
Experience
Data Analyst (Marketing Solutions)
Apr 2024 — Present · Charlotte, NC, US
Architect and manage data pipelines to extract, transform, and load (ETL) data from multiple sources such as APIs, AWS Redshift, and SFTP into BigQuery, ensuring data accuracy and timeliness.• Serve as a subject matter expert for Google Analytics 4, Google Ads, Facebook Ads, and Looker, integrating marketing and advertising data to generate actionable insights for decision-making.• Develop and automate ETL processes using Python and GCP tools to streamline the flow of raw data into BigQuery for reporting and analysis.• Design and maintain data visualization dashboards in Looker Studio and Tableau, delivering insights to Senior Advertising Managers on marketing performance, ad spend optimization, and conversion rates.• Collaborate with cross-functional teams including financial analysts, IT, and Senior Advertising Managers to align data solutions with organizational goals, enabling data-driven decision-making.• Lead efforts in ensuring data quality by implementing validation techniques, feature engineering, and handling large-scale datasets across distributed computing environments.• Act as a liaison between the operational support team and Senior Advertising Managers, supporting trend analysis and pacing to optimize advertising strategies and campaign performanc
Education
University of North Carolina at Charlotte
Master's degree
2022 — 2023
Vignan's Foundation for Science, Technology & Research
Bachelor of Technology - BTech
2017 — 2021
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