Jaqueline Dagnoni
Marketing Specialist @Promega Corporation
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WORK HISTORY
Marketing Specialist @Promega Corporation
US
Campaign Strategy & Execution: Plan and execute end-to-end marketing campaigns aligned with strategic objectives and performance insights.Data & Performance Analysis:Analyze campaign results using Power BI and other tools to guide optimization and regularly update performance reports for key stakeholders.Email Marketing:Build and manage segmented campaigns and customer journeys in Microsoft Dynamics.Creative Content Development:Design digital and print assets using Canva for promotional use.Social Media Engagement:Ideate and execute social media campaigns using Khoros to boost engagement and brand awareness.Web Page ManagementBuild and update campaign-specific landing pages using Sitecore CMS.Cross-Functional Collaboration:Work closely with strategists, sales, and account teams to maximize campaign impact.AI & Automation:Use AI tools and assist with GPT development to scale personalization and workflow efficiency.
EDUCATION
Montclair State University
Master's degree
Purdue University
Postgraduate Degree
Universidade Federal de Santa Catarina
Bachelor of Business Administration
SKILLS
ABOUT JAQUELINE DAGNONI
Marketing Specialist | Digital Marketing Analyst
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