Janvi Shah
Brand Strategist | Content Writer
- Role
- Brand Strategist at Mnm Media
- Location
- Nagpur, MH, IN
- LinkedIn followers
- 500 followers
About Janvi Shah
With experience across hospitality, F&B, jewellery, real estate, retail, and lifestyle brands, I specialise in end-to-end social media management and content strategy. I have worked with agencies like Socioar, MnM Media, and Buzzcup Media, handling brands such as Welcomhotel by ITC Hotels, Courtyard by Marriott, Nesco Foods, Bafna Group, The Boston Café & Patisserie, Hav Coffee, We Platinum, and Lunn Salt.From understanding client needs to creating content calendars, visual grids, campaign strategies, and engaging copies, I focus on organic brand growth. Beyond social media, I am also involved in business development, identifying potential clients, crafting pitch decks, and managing the onboarding process.
Experience
Brand Strategist
Oct 2025 — Present
Driving strategic direction and growth for multiple brands by shaping their voice, content, and digital presence.Key Focus Areas:•Understanding each brand in depth - industry landscape, audience behaviour, positioning, and tone of communication.•Building or refining brand voice and long-term content strategy.•Creating monthly content calendars aligned with campaign goals and brand objectives.•Leading ideation for visual grids, campaigns, content series, and IP-focused concepts.•Collaborating closely with design and social media teams to maintain quality and consistency across platforms.•Strategising paid ad campaigns in collaboration with the ads/performance team to ensure ROI-driven results.•Bringing proactive ideas for brand evolution across content, communication, and digital presence.•Planning influencer collaborations to strengthen reach and storytelling.Additional Contributions (Business Development):• Supporting new business pitches through proposal structuring and concept direction (without including it in day-to-day responsibilities).
Education
Sindhu Mahavidyalay
12th, Science
2018 — 2019
NMIMS CDOE
Master of Business Administration - MBA, Marketing
GH Raisoni University
11th, Science
2017 — 2018
GH Raisoni College of Commerce Science and Technology
Bachelor of Business Administration - BBA, Business Administration and Management, General
2019 — 2022
Bharti Krishna Vidya Vihar
3rd - 10th
2009 — 2017
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