Janna Bailey

About Janna Bailey

As a Brand Manager of Video Content, I lead teams to create impactful digital video…

Experience

1. Brand Manager of Video Content

   Salem Web Network

   Nov 2024 — Present

   As the Brand Manager of Video Content, I lead a dynamic team focused on developing and executing a strategic video content plan that drives brand engagement and growth. In my role, I oversee content acquisition, manage content licensing (including music rights), and partner with leading organizations to source high-quality video assets.I work closely with internal teams to ensure all content aligns with our brand’s vision and resonates with our target audiences. My responsibilities also include managing the content production process, ensuring compliance with legal and industry standards, and optimizing content strategies across multiple platforms.Key responsibilities- Develop and execute video content strategies that align with brand goals- Acquire new video content through partnerships, negotiations, and content licensing deals- Manage music licensing and third-party content rights, ensuring legal compliance- Lead and mentor a team of content creators and producers- Collaborate with internal teams and external partners to integrate video content across marketing initiatives- Optimize video content for various platforms, ensuring maximum engagement and impact- Oversee budgets, timelines, and resources for content production and acquisition.