Janki Popat
Head of Analytics - Consumer & Advocacy @L'Oréal
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WORK HISTORY
Head of Analytics - Consumer & Advocacy @L'Oréal
Member of UKI Data leadership team with scope across Consumer data, CRM, Advocacy & Influencer Marketing & Retail analytics- Oversaw three analytics innovation projects, from conception to build to scaling to wider markets, whilst managing a high performing team and partnering with stakeholders across regions & functionso Identified a 1.4m Consumer recruitment opportunity, utilising Amazon Marketing Cloud to drive activation from insighto Led the build of a Creator CRM ecosystem – enabling creator marketing at scale and transforming the ways of working for all advocacy managerso Championed a new methodology and definition of Creator lifetime value, implemented within market which was then adopted globally
EDUCATION
The London School of Economics and Political Science (LSE)
Bachelor's Degree, Business Mathematics and Statistics
Nower Hill High School
A levels
SKILLS
ABOUT JANKI POPAT
Experienced Insight and Research analyst working in the retail industry with a Maths and Business Degree from The London School of Economics (LSE). Skilled in storytelling, data analytics, including SQL, and customer research.
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