Janis Shearer
Global Vice President, Demand Marketing & Marketing AI Strategy at Okta | B2B SaaS Marketing Advisor
- Role
- Advisor at Hypergrowth Partners
- Location
- Richmond Hill, GA, US
- LinkedIn followers
- 500 followers
About Janis Shearer
Experienced marketing leader with a successful track record building exceptional demand generation and sales enablement programs from the ground up.Common throughout my career has been my ability to “get the job done.” In nearly all of my roles, I’ve been tasked with establishing and executing on my vision—building teams and integrated marketing communications programs, often from scratch, with an entrepreneurial spirit, all targeted at enhancing the effectiveness of sales and channel teams through actionable insights and delivery of expertise. And I am constantly looking to improve that vision based on feedback, measurement and monitoring of results. I’m a passionate leader who thrives on responsibility and achievement and I excel in a fast-paced, data-driven and highly collaborative environment. Specialties: • Translating critical sales strategy initiatives into focused programs and activities that have the highest potential for driving revenue growth. • Developing and executing marketing communications programs tailored for sales and channel teams in alignment with current business strategies and commitments- expertise includes product launch and solution marketing, demand-generation campaigns, and events• Extensive experience directing corporate conference programs for internal and external audiences. • Highly developed analytical skills with extensive experience managing large, complex budgets and identifying, measuring, and reporting on program metrics.• Excellent organizational, interpersonal, and communications skills with the flexibility and experience required to adjust to rapidly changing schedules and shifting priorities. • Proficient across marketing and sales automation tools• Working understanding of HTML and CSS
Experience
Advisor
Oct 2022 — Present
We are an advisory fund that helps B2B companies grow faster.
Education
Seattle University
MBA, Business
2008 — 2015
University of Washington
B.A., Business Administration
2003 — 2006
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