Janine Baxter
Marketing Consultant @Lsi Media Llc
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WORK HISTORY
Marketing Consultant @Lsi Media Llc
Flagstaff, AZ, US
Multichannel/integrated marketing executive with passion and prowess for transforming growth-focused companies and brands.o Diverse experience building well-established (Paramount, Star Trek, Cunard, Larry King, etc.) and start-up brands. o Well-versed in digital (email marketing, website strategy, social media, SEO) and “traditional”marketing (broadcast/cable, direct marketing, events, OOH, PR, print) and the powerful integration of both.o Expertise in branding, lead generation, conversion and sales/revenue promotion - building audience, community and revenue, transforming target markets into real customerso Diverse vertical experience including Internet, media, entertainment, technology, real estate, trade association/non-profit, B2B software, marketing agenciesSpecialties: • Digital Marketing• Marketing Management • Brand Marketing• Media Mix • Demand Creation/Lead Generation• Marketing Automation• Social Media• Creative Development• Video Marketing
SKILLS
ABOUT JANINE BAXTER
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