Janie McGuire

About Janie McGuire

Strategic marketing manager: 15 years of experience in strategy and marketing with strong…

Experience

1. Senior Marketing Manager

   Salesforce

   Apr 2020 — Present · Atlanta, GA, US

   Marketing liaison and business partner to sales SVP, AVP, and RVP stakeholders. Program manager of campaign tactics such as segmentation, campaign creation, email programs, digital campaigns, and content creation Manage budget in excess of $1.5M annually to develop compelling go-to-market plans that achieve pipeline and revenue goals Collaborate across extended marketing and sales teams to ensure quality and timely demand generation execution Build trusting relationships, credibility, and use strong communication and influence skills to partner effectively w/ stakeholders to improve decision-making and business outcomes Received FY21Q2 AMER Field Marketing “Impact Award” for outstanding contribution and dedication to business success Received FY21Q3 AVP Comms & Media West “Ohana Award” for outstanding sales partnership and dedication to stakeholder success Received FY21Q4 AVP Comms & Media West “Ohana Award” for outstanding sales partnership and dedication to stakeholder success

Education

• Kennesaw State University - Michael J. Coles College of Business

  MBA, Business Administration/Management

  2009 — 2011

• University of Rhode Island - College of Business

  BS, Business Administration / Marketing

  1998 — 2003

• Kennesaw State University

  Certificate, Administrative Assistant Certification

  2008 — 2009

Skills

• Telecommunications
• Leadership
• Management
• Program Management
• Sales Process
• Recruiting
• Customer Experience
• Direct Sales
• Sales
• Solution Selling
• Call Centers
• Merchandising
• Sales Operations
• Customer Retention
• Customer Service
• Retail
• B2b
• Cross-Functional Team Leadership
• Marketing Strategy
• Cold Calling
• Sales Management
• Inventory Management
• Account Management
• Training
• Customer Satisfaction
• Marketing
• Salesforce.com