Janice Kelly
Founder @ Flutter Effect | Sparkling Collagen Tea for Skin Health & Radiance | Functional Beauty Beverage | Building a Brand for the Modern Wellness Routine
- Role
- Founder at Flutter Effect
- Location
- Miami-Fort Lauderdale, FL, US
- LinkedIn followers
- 500 followers
About Janice Kelly
I’m building Flutter Effect — a functional beauty beverage designed to make ingestible…
Experience
Founder
Nov 2024 — Present
Flutter Effect is a functional beauty beverage that blends natural botanicals, real juices, and skin-nourishing ingredients like collagen and vitamin C to help people feel radiant from the inside out. Inspired by my own wellness journey and the desire for products that are both effective and enjoyable, I set out to reimagine the collagen experience—making it delicious, beautiful, and part of a daily ritual.I oversee every aspect of the brand, from product development and formulation to packaging design, regulatory compliance, and marketing strategy. I\'ve built early traction through farmers markets, brand storytelling, and strategic partnerships in hospitality and wellness spaces. My focus is on creating a premium, approachable brand that resonates with modern consumers and reflects a deeper commitment to self-care, transparency, and innovation.
Education
Fordham University
B.S., Finance, Economics
2002 — 2006
Skills
- Equity Research
- Financial Analysis
- Valuation
- Microsoft Excel
- Asset Management
- Hedge Funds
- Investments
- Ballet
- Equities
- Capital Markets
- Fitness
- Bloomberg
- Yoga Instruction
- Strategic Planning
- Product Management
- Entrepreneurship
- Alternative Investments
- Financial Modeling
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