Jan Heidenreich
Head of Agency Development @OTTO
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WORK HISTORY
Head of Agency Development @OTTO
Hamburg, DE
As Head of Agency Development at OTTO, I serve as a strategic partner to leading e-commerce and digital media agencies, including many I previously managed at Meta. I enable agencies to navigate and leverage OTTO\'s retail media ecosystem through tailored onboarding, education programs, and strategic insights, fostering strong collaboration across all agency levels. Amidst rapid retail media growth, I focus on scaling programmatic capabilities and self-service solutions to accelerate adoption and drive sustainable business impact.
EDUCATION
University of Applied Sciences Wedel (Germany) and University of Skövde (Sweden)
Master's degree, Industrial Engineering and Management
SKILLS
ABOUT JAN HEIDENREICH
Over two decades, I have built my career working at leading digital media companies…
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