Jane Valkova
Senior Client Partner @Snap Inc.
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WORK HISTORY
Senior Client Partner @Snap Inc.
Initially responsible for UK Telco accounts, my role expanded to include Tech and Gaming clients like Adobe, Microsoft, and PlayStation across EMEA. I focus on delivering what’s best for my clients while leading digital transformation projects, including Conversion API integration, JBPs, and strategic full-funnel planning.
EDUCATION
St. Petersburg Institute of International Trade, Economics and Law
First-Class, PR and Marketing
SKILLS
ABOUT JANE VALKOVA
I am a commercially driven marketing leader with over 15 years of experience working with some of the world’s largest brands. My career has been defined by leading complex client partnerships within global organisations, often in fast-moving environments demanding fresh thinking, innovative solutions, and fast delivery of commercial outcomes. Currently I lead UK telcos and EMEA clients including Microsoft, Adobe, and PlayStation at Snapchat. I use my experience in comms planning and digital to find solutions that fit with bigger marketing goals and business needs, bringing together strategy, platform solutions, and measurement to create lasting value.Previously, I spent over ten years in senior client leadership roles at WPP agencies, leading some of the UK’s most complex accounts, including EE, BT Business, Plusnet and ITV, and managing large, multi-disciplinary teams. During COVID, I led global consulting work for the Bill and Melinda Gates Foundation, launching projects across the US, EMEA, Africa, Asia and South America. This work involved leading multiple local agencies within a highly governed and regulated environment.Alongside my corporate career, I’ve also run my own small retail business and organised high profile charity events, experiences that have shaped my entrepreneurial mindset and passion for meaningful impact.
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