Janet Rives

About Janet Rives

Dynamic and results-driven executive with 20 years of leadership experience across diverse industries and multinational, complex organizations. Known for a collaborative, consultative approach and a strong executive presence that inspires teams and drives transformation. Proven success in leading strategic growth initiatives, managing high-impact partnerships, and overseeing product development, marketing, and brand strategy. Adept in P&L and budget leadership, with a track record of building high-performing teams through mentorship and cross-functional alignment. Consistently promoted and recognized for delivering measurable business outcomes through innovative thinking and strategic execution

Experience

1. Chief Operating Officer

   Creativets

   Aug 2025 — Present · Nashville, TN, US

   Operational Leadership: incorporate vision into actionable plans ensuring operational efficiency and scalability. • Strategic Planning: lead strategic initiatives including expanding organization presence with the military and managing growth. Leading development of technology programs, service extensions and international advancement. • Financial Oversight: analyze P&L statements, forecasts financial needs to ensure fiscal responsibility and sustainability.• Process Improvement: design and implement internal systems and processes that streamline operations and enhance productivity across all departments. • Team Leadership: lead, mentor and motivate staff fostering a high-performance culture focused on professional growth and mission alignment.

Education

• Lipscomb University

  BS, Business, Marketing, and Philosophy

• Scarlett Leadership Institute

  Executive Leadership, Executive & Organizational Leadership

  2012 — 2013

Skills

• Sales Strategy & Planning
• Analytics
• Retail
• B2b
• Merchandising Strategies
• Strategic Consulting
• Marketing
• Management
• Sales Management
• Product Mapping
• Budgets
• Product Development
• Analysis
• Innovation Development
• Program Management
• Market Planning
• Merchandising
• Strategic Planning
• Business Development
• Executive Coaching
• Innovation Consulting
• Start-Ups
• Pricing
• Sales
• Leadership Development
• Strategy
• Training
• Entrepreneurship
• Marketing Leadership
• New Business Development
• Marketing Management
• Business Planning
• Coaching
• Leadership
• Marketing Communications
• Apparel
• Marketing Strategy
• Consulting
• Customer Insight