Janet Krost

About Janet Krost

I am a creative thinker and practical problem-solver, focused on turning ideas into results. I create marketing and business development strategies that align with growth objectives and deliver measurable results. With extensive experience building strong, recognizable brands, I collaborate with rainmakers, executives, and business leaders to provide the tools, insights, and strategies that deepen relationships, drive growth and increase revenue.My superpower? Making strategic connections that open doors, create business opportunities, and strengthen collaboration across teams, stakeholders and referral partners. I transition easily between high-level strategy and hands-on execution, ensuring initiatives move from concept to impact.In marketing and business development, no two days are ever the same - and it\'s that constant challenge, variety, and potential for impact that fuel my best work.

Experience

1. Senior Business Development Manager

   Weil, Gotshal & Manges LLP

   Sep 2025 — Present · Los Angeles, CA, US

   Drive growth strategy and execution for business and client development in Private Equity and Corporate groups with a focus on expanding the firm’s West Coast presence.Lead Entertainment, Sports & Media (ESM) marketing, driving strategic brand initiatives to elevate visibility, strengthen relationships and build meaningful connections.Manage firm-sponsored events and strategic sponsorships to deepen client engagement, elevate brand visibility, and maximize ROI.Partner with senior attorneys on go-to-market strategy, cross-selling, and key client expansion to expand market presence, visibility and revenue.

Education

• Drake College, South Africa

  Computer Information Systems, Computer Programming

• Birnam Business College

  Public Relations, Advertising, and Applied Communication