Janet Lee
eCommerce Manager, Schwarzkopf Professional at Henkel
- Role
- Ecommerce Manager, Schwarzkopf Professional at Henkel
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
Experience
Ecommerce Manager, Schwarzkopf Professional
Apr 2021 — Present · Los Angeles, CA, US
Maintain and accelerate success of digital ecosystem, focusing on SALONORY.com.+ Lead Project Manager for Schwarzkopf Professional USA across global, marketing, trade, and social media teams to ensure new items, brand assets, and promotions for SALONORY & website are implemented.+ Collaborate with eshop team to maximize opportunities for brand such as exclusive promotions, designing dedicated landing pages + Lead and strategize paid media efforts to drive awareness, registrations, and conversions to B2B e-commerce site and various B2C end-consumer sites.+ Activate, maintain, and research relevant social commerce initiatives such as live shopping and store fronts on various channels.+ Designed company\'s first chatbot wireframe (deployed on Instagram and website), and conducted quality assurance prior to deployment. Work cross-functionally with developers and community management team to execute and maintain.
Education
Academy of Business Leadership Summer Business Institute (CSULA)
Business Finance
2009 — 2009
University of California, Riverside
Bachelor of Science (B.S.), Business Administration
2010 — 2014
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