Janet Babu
Brand Advocacy & Content Strategist
- Role
- Director - Core Accounts at Ripple Links
- Location
- Mumbai, IN
- LinkedIn followers
- 500 followers
About Janet Babu
With a blend of roles over the past 9+ years in marketing and communications, I’ve developed a diverse skill set that combines strategic thinking with hands-on execution. My passion lies in building brand advocacy and effectively managing comprehensive marketing initiatives that encompass all aspects of brand marketing. I\'ve successfully devised and implemented various content strategies and influencer marketing campaigns, both on small and scaled projects, achieving progressive results. My key strengths include transferable skills such as operational foresight, problem-solving, adaptability, and crisis management skills that are agnostic to any role, further leveraged by a pan-India-wide partner network within talent agencies, SVF platforms, publishers, and tech agencies adept within the content space. I’m excited about the prospect of working within the evolving landscape of branded content marketing and the technological innovations within the creator economy.
Experience
Director - Core Accounts
Sep 2024 — Present · Bengaluru, IN
Education
St. Andrew's College of Arts, Science and Commerce
Junior College, Commerce
2007 — 2009
Divine Child High School
High School/Secondary Diplomas and Certificates
1995 — 2007
University of Mumbai
Bachelor of Arts (B.A.), Psychology Major
2011 — 2013
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