Janessa Drainville

Lifecycle Content Marketing Manager, Ai, Platform, and Ecosystem @Atlassian

Sydney, AU

Part of Customer Lifecycle Marketing Content Strategy, a cross-functional team that collaborates with various departments like Product Marketing, Customer Lifecycle Marketing, Demand Generation, SEO, Experiential and Field Marketing, Performance Marketing, and Sales to transform message houses, event content, and videos into multiple assets for strategic campaign touch-points across different markets.I own the content strategy for our Platform, AI, and Ecosystem (PLAE) Portfolio, working in tandem with our Demand Generation, Product Marketing, Communications, Events, Community, and Partner Teams to craft, optimize, and repurpose content that moves the needle, refines our user journeys, aids adoption, and delights customers.

University of Nevada, Reno

Bachelor of Arts - BA

Stellenbosch University

Social Psychology