Jane Wojcik
Life Sciences | Sales Team Leadership | Business Development | Training & Enablement | Patient & HCP Marketing | Pipeline Generation | SaaS
- Role
- Senior Sales Development Manager at Phreesia Network Solutions
- Location
- Philadelphia, PA, US
- LinkedIn followers
- 500 followers
About Jane Wojcik
Passionate, award-winning sales professional with 10+ years of sales experience in the life sciences and telecommunications industries. Expert outbound demand generation and pipeline development leader, selling solutions including digital patient advertising and market research. Expert consultative seller with proven closing abilities that have single-handedly contributed to early-stage companies generating enough new business revenue to appear on top industry lists.
Experience
Senior Sales Development Manager
Aug 2021 — Present · Philadelphia, PA, US
Direct multiple facets of business operations for life sciences media platform demand generation department, such as development, execution, and analysis of outbound marketing strategies, KPI and goal setting, training and mentoring, and recruitment and evaluation of on average 14 employees.• Guide sales reps in prospecting for new clients at Life Sciences companies and advertising agencies, effectively selling a SaaS, point-of-care patient marketing solution and qualifying opportunities for the sales team.• Develop account-based marketing approaches for high-value pharmaceutical targets.• Produce outbound email marketing copy and analyze open rates, reply rates and click-through rates. • Write LinkedIn inMail copy and cold calling scripts.• Utilize Canva to create sales aids and training material. • Devised a strategic plan to augment the database of potential clients resulting in increasing database by 175%(900 accounts).• Recognized need, generated guidelines, and implemented new account-level “Priority” field in database to guide prioritization of outbound marketing efforts for business development team.• Implemented new prospecting initiative with significant productivity gains, leading to 5X increase in booked meetings over a 4-month period.• Orchestrated a cross-selling sales strategy for SDRs, generating 100% of product revenue FY ending in 2024 and 93% in 2023.• Researched and created competitor guide for sales teams.
Education
Penn State University
Bachelor of Arts (B.A.), Telecommunications
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