Janelle N.
Strategic Communications Leader | Published Author | Founder, Agri Planet Foundation | Bridging Corporate & Nonprofit Impact
- Role
- Marketing and Communications Manager at Coryell Roofing
- Location
- Oklahoma City, OK, US
- LinkedIn followers
- 500 followers
About Janelle N.
Strategic communications leader with 15+ years driving measurable results across corporate and nonprofit sectors. I build programs, not just campaigns.At Coryell Roofing, I lead communications supporting $132M+ in annual revenue. I developed a First-Year Superintendent Academy with a projected 16:1 ROI, serve as primary liaison for state education associations across Oklahoma, Missouri, Kansas, Arkansas, Tennessee, and Texas, and increased employee engagement by 30% through strategic internal communications. I manage everything from crisis communications to 200+ annual events to multi-channel content strategies that turn executive interviews into sustained engagement.As Founder and President of Agri Planet Foundation, I\'m building sustainable agriculture and education initiatives across Uganda, blending business strategy with mission-driven impact. I\'ve worked with Agri Planet\'s mission since 2016, serving as Executive Director from 20••••25 before founding the US-based nonprofit.I\'m also the author of Fields of Resilience (August 2025), a photojournalism book spotlighting Ugandan communities that earned nominations in two categories at the 2025 Color Photography Contest. My second book, Resonance, explores human connection through interviews across the US and Canada and is expected Fall 2026. My first copyrighted song,\"Shelter Made of Scars,\" is currently being recorded by a country music artist.I create educational content teaching communication literacy and propaganda analysis through my TikTok and Instagram series, and write weekly strategic communications analysis through \"Monday Context\" on LinkedIn.Core Strengths:• Strategic Program Development & ROI Analysis• Media Relations & Thought Leadership Positioning• Multi-Channel Content Strategy & Digital Marketing• Stakeholder Relationship Management• Crisis Communications & Brand Positioning• Nonprofit Leadership & Board GovernanceWhether developing thought leadership programs, managing multi-state partnerships, or telling stories that drive change, I focus on work that delivers both impact and measurable results.
Experience
Marketing and Communications Manager
May 2024 — Present · Oklahoma City, OK, US
Lead integrated communications strategy supporting $132M+ in annual revenue, managing corporate brand positioning, multi-state stakeholder relationships, and thought leadership programs• Developed First-Year Superintendent Academy with projected 16:1 ROI, positioning company as trusted education sector advisor while reducing operational risk• Increased employee engagement by 30% through comprehensive internal communications framework that systematically translates leadership priorities into actionable messaging• Serve as primary liaison for state education associations across six states (Oklahoma, Missouri, Kansas, Arkansas, Tennessee, Texas), managing complex partnership relationships and facilitating multi-million dollar opportunities• Secured consistent media coverage for company milestones, leadership appointments, and strategic initiatives through proactive press strategy• Execute 200+ annual corporate events including tradeshows, galas, fundraisers, and industry conventions with seamless logistics and stakeholder management• Created multi-channel content strategy including podcast production (\"Setting the Standard\"), social media management, and systematic content repurposing across platforms• Developed \"The Coryell Way\" process documentation manual to standardize organizational operations and onboarding• Manage sector-specific marketing campaigns for K-12, higher education, and healthcare markets with tailored messaging and ROI tracking• Partner with National Cowboy Heritage Association to provide scholarships to working ranch family students, contributing 1% of Texas education revenue to support agricultural education access
Education
University of Oklahoma
Master of Arts - MA, Strategic Communication and Digital Strategy
2021 — 2023
Southern Nazarene University
Bachelor's degree, Organizational Leadership
2018 — 2021
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