Janelle Hogan

Solutions Consulting @Amazon

Role
Sr Account Lead, Amazon Ads at Amazon
Location
Miami-Fort Lauderdale, FL, US
LinkedIn followers
500 followers

About Janelle Hogan

A seasoned Account Lead with extensive experience in providing ad tech expertise, managing large-scale advertising campaigns, driving programmatic strategies, and leading cross-functional teams. Proven track record of increasing revenue, optimizing processes, and fostering client relationships at top-tier tech companies.

Experience

  1. Sr Account Lead, Amazon Ads

    Amazon

    Sep 2021 — Present

    Trusted advisor and technical expert to Amazon\'s enterprise trading desk clients, driving overall expertise for Amazon\'s programmatic DSPProvide technical consultative services with clients including onboarding, product feature training, and industry best practicesIdentify needs for account customization via product beta participation, voice of customer sessions, and ongoing client feedback loopOversee largest business portfolio on Hardlines & CPG vertical of $95M in 2024 and $50M in 2023. Clients include Meta, Samsung, Unilever, Otterbox, Ashley Furniture, AsusIncreased annual spend per account by 35% YTD in 2023Analyze data to identify improvement areas, root causes, and formulate product enablement and adoption recommendationsGenerate and implement big ideas to drive business improvement, innovation, and scale within Amazon\'s Programmatic Solutions Consulting team

Education

  • Syracuse University

    BFA, Advertising

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