Jane Alston
Vice President, Digital Customer Experience Strategy at Wells Fargo
- Role
- Vice President, Digital Strategy & Planning, Commercial and Corporate Investment Banking at Wells Fargo
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Jane Alston
Strategy and program management professional with over twenty years of experience focused on digital/mobile customer experience measurement implementation and strategy. Proven success in design and execution of measurement programs that deliver insights to inform and prioritize work. Passion for synthesizing disparate data to define customer needs, identify opportunity areas, and translate into actionable insight that transforms the customer experience. Recognized for excellence in building cross-functional partnerships that drive positive business outcomes.
Experience
Vice President, Digital Strategy & Planning, Commercial and Corporate Investment Banking
Sep 2022 — Present
Education
University of Georgia
Bachelor of Arts (B.A.), Advertising, Business, Art
Skills
- Segmentation
- Analytics
- Web Analytics
- Cross-Functional Team Leadership
- Marketing Strategy
- Product Management
- Strategy
- E-Commerce
- Marketing Research
- Competitive Analysis
- Customer Experience
- Customer Satisfaction
- Project Management
- Management
- Product Marketing
- Market Research
- Customer Insight
- Digital Marketing
- Marketing
- Mobile Marketing
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