Jane Westoby
Founder & Director @The Hampshire Seed Company
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WORK HISTORY
Founder & Director @The Hampshire Seed Company
Southampton, GB
Building the UK’s Leading Destination for Cut Flower Seeds, Tubers & Bulbs
SKILLS
ABOUT JANE WESTOBY
After years in corporate procurement, I realised I was building everyone else’s dream but my own — so I decided to plant something different.I founded The Hampshire Seed Company to reclaim my time, my creativity, and my freedom — and to help others do the same through growing something beautiful.What started as a small seed venture is now scaling fast: we’re building one of the UK’s leading seed and dahlia brands for gardeners, florists, and flower farmers who care about quality, sustainability, and joy in every bloom.My vision is simple — to inspire a new generation of growers to plant with purpose, build thriving flower businesses, and fall back in love with what nature can do.
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