Jane Kirchner
Senior Manager, Digital Advocacy @National Wildlife Federation
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WORK HISTORY
Senior Manager, Digital Advocacy @National Wildlife Federation
US
My work as a leader of a collaborative team to conceive, develop and implement digital advocacy, fundraising, and constituency-building strategies and campaigns for conservation priorities is focused on helping people act on something they care about. The role supports both the National Wildlife Federation and the National Wildlife Federation Action Fund - encompassing issue and advocacy priorities ranging from broad, federal level efforts to state and local legislation, policies and projects across the country. Responsibilities include engaging, listening to, and representing the voices of members, supporters, partners, and followers, along with engaging decision-makers and elected leaders in the digital space.
EDUCATION
Virginia Polytechnic Institute and State University
Graduate Coursework
Cornell University
B.S.
SKILLS
ABOUT JANE KIRCHNER
Focused on enabling people to do something about something they care about. Love launching integrated campaigns, based on authentic and tangible outcomes, with the audience at the center. Positive, collaborative approach with experience spanning non-profit, government and corporate entities focused on conservation, sustainability and food issues.Specialties:• Cross-organization collaboration• Achieving YOY growth in digital community engagement and online revenue generation• Audience targeting and engagement • Strategy, content creation and campaign execution for digital audiences• Analysis and success tracking• Email, Facebook, twitter, blogs
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