Jane Ghosh

About Jane Ghosh

Enterprise leader with stellar track record of delivering results as in-line P&L owner.Consumer Packaged Goods, Pharmaceutical, and International/Multinational/Global experience. Most recently led approx.$1BN business with almost team members through divestment/acquisition as General Manager.Significant experience with in-line brand marketing, managing portfolios of brands in multiple CPG categories, including food and healthcare. Professional marketing, including new Rx drug launch, DTC/Consumer marketing, including TV, print and internet advertising, and stakeholder/influencer management. Successful assignments in the United States, overseas (Japan, United Kingdom) and global teams.

Experience

1. President and CEO

   Discover Kalamazoo

   Dec 2020 — Present · Kalamazoo, MI, US

   Leveraging the skills and experience I have gained leading world-famous brands on three continents to drive economic prosperity in my home town as leader of the destination marketing organization for Kalamazoo County.Significantly improved team culture in my first year by working with the team to establish and document the organization’s values. Employee engagement scores doubled vs prior to my arrival and have sustained at exceptionally high level. Significantly increased diversity of team through values-based, equitable outreach and hiring practices. Quickly established very strong working relationships with important community partners and stakeholders. Leveraging my marketing experience to innovate in destination marketing measures and practices, and as a result have been invited to speak on our initiatives at several industry conferences.

Education

• Harvard University

  A. B., Economics, Japanese

  1986 — 1990

Skills

• Commercialization
• Consumer Products
• Brand Architecture
• Product Launch
• Segmentation
• Product Development
• Marketing Management
• Marketing Research
• Positioning
• Brand Management
• Cross-Functional Team Leadership
• Marketing Strategy
• Customer Insight
• Brand Equity
• Global Marketing
• Product Innovation