Jana Spaulding
Deputy Secretary of State
- Role
- Deputy Secretary of State for Communications at State Of Maine
- Location
- Portland, ME, US
- LinkedIn followers
- 500 followers
About Jana Spaulding
COMMUNICATIONS & MARKETING LEADERSHIP: Developer of strategic content and communications…
Experience
Deputy Secretary of State for Communications
Apr 2025 — Present · US
Oversaw, managed and directed communications efforts for the department. Consulted with leadership on a regular basis to discuss and evaluate communications needs and made recommendations on how best to communicate with the media, public, division employees, and other groups on specific issues. Provided strategic advice with a sense of urgency and discretion. Provided strategic insight and recommendations on issues regarding Bureau of Motor Vehicles, Division of Corporations, UCC and Commissions (Elections), and Maine State Archives. Supervised communications efforts at division level, including creating media and social media. Coordinated release of press releases, social media posts, PSAs, etc. to maximize messaging and exposure. Managed information on public website and maintained and monitored the external presences (Facebook, Instagram). Political appointment.Selected Contributions: Proactively increased media access to Secretary of State, responsiveness, and outreach, resulting in expanded media coverage Developed productive relationships with national, regional & local media to increase coverage Worked with internal stakeholders across divisions to ensure ADA compliance of website Increased social media views by 1347%, reach by 902%, and followers by 25% in first 6 months, exceeding annual goals
Education
Boston University
BS
Minnesota State University
Graduate Studies
Skills
- Storytelling
- Community Relations
- Advertising
- Editing
- Staff Supervision
- Speech Writing
- Ap Style
- Brand Development
- Content Development
- Social Media Marketing
- Newsletters
- Sports Writing
- Event Planning
- Research
- Publications
- Newspaper
- Fundraising
- Newspapers
- Marketing Communications
- Strategic Communications
- Press Releases
- Copywriting
- Journalism
- Copy Editing
- New Media
- Publicity
- Social Networking
- Nonprofits
- Sponsorship
- Media Planning
- Ticket Sales
- Leadership
- News Writing
- Event Management
- Crisis Communications
- Sports
- Corporate Communications
- Social Media
- Sports Marketing
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